Below is a sample business analysis essay on Johnson & Johnson. This example is intended to help students write better company analysis essays.
Company Analysis: Johnson & Johnson
Company Analysis Essay Outline: Johnson & Johnson
Here is the outline for this sample essay:
- Company Profile
- Company Name: Johnson & Johnson
- Industry: pharmaceuticals & medical tech.
- Market Cap: US$379.98 billion (Feb 2024).
- Ticker: JNJ (NYSE)
- Est.: January 1886
- Founders: Robert Wood Johnson I; James Wood Johnson; Edward Mead Johnson
- Headquarters: Johnson and Johnson Plaza, New Brunswick, New Jersey, US
- Market Reach: Global
- U.S. Sales (2022): US $48billion; largest contributor to revenue
- Europe Sales (2022): US $23.4 billion; second largest contributor to revenue
- Key people: Joaquin Duato (Chairman & CEO)
- Revenue: US$85.16 billion (2023)
- Operating Income: US$21.21 billion (2023)
- Net income: US$35.15 billion (2023)
- Total assets: US$167.6 billion (2023)
- Total equity: US$68.78 billion (2023)
- Number of employees: 134,400 (2023)
- Mission Statement: To “bring science and sense of sight to life through world-class innovation and customer experience”
- Vision Statement: To “help people see better, connect better, and live better”
- Website: jnj.com
- Competitors: Pfizer, Novartis, Glaxo Smith Kline, Bayer, Merck, Abbott, Roche, Bristol Myers, Squibb, Merck, Sanofi
- Subsidiaries: Abiomed, Acclarent, Actelion, Cilag, DePuy Synthes, Ethicon, Janssen Biotech, Janssen Pharmaceuticals, Janssen Vaccines, Johnson & Johnson Vision, Mentor, Synthes.
- Internal & External Analysis
- Financial Analysis
- Financial Position
- Profitability Analysis
- Expenses Analysis
- Liquidity Analysis
- Debt & Solvency Analysis
- Cash Flows Analysis
- Comparative Analysis
- Overall Trends Analysis
- Organization’s Culture & Policy Analysis
- Corporate Culture, Values, & Philosophy
- Ethics & CSR Initiatives
- Innovation
- Strategy Analysis & Development